The COO of Deckers Outdoor (NYSE: DECK) is Buying Shares

Yesterday, the COO of Deckers Outdoor (DECKResearch Report), David E. LaFitte, bought shares of DECK for $927.9K.

Following David E. LaFitte’s last DECK Buy transaction on June 01, 2020, the stock climbed by 51.4%. Following this transaction David E. LaFitte’s holding in the company was increased by 54.77% to a total of $6.77 million.

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Based on Deckers Outdoor’s latest earnings report for the quarter ending September 30, the company posted quarterly revenue of $624 million and quarterly net profit of $102 million. In comparison, last year the company earned revenue of $542 million and had a net profit of $77.81 million. The company has a one-year high of $285.28 and a one-year low of $78.70. Currently, Deckers Outdoor has an average volume of 359.64K.

Starting in January 2020, DECK received 57 Buy ratings in a row. Based on 11 analyst ratings, the analyst consensus is Strong Buy with an average price target of $309.40, reflecting a -20.0% downside. 11 different firms, including BTIG and Citigroup, currently also have a Buy rating on the stock.

In the last 30 days, insiders have sold $13.51M worth of DECK shares and purchased $3.03M worth of DECK shares. The insider sentiment on Deckers Outdoor has been neutral according to 87 insider trades in the past three months. This sentiment is slightly lower than the average sentiment of company insiders in this sector.

David E. LaFitte’s trades have generated a -38.1% average return based on past transactions. DailyInsider proprietary algorithm detects trades by the most influential insiders and selects attractive trading opportunities daily. To subscribe to the DailyInsider visit this page.

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Deckers Outdoor Corp. engages in the business of designing, marketing, and distributing footwear, apparel, and accessories developed for both everyday casual lifestyle use and high performance activities. It operates through the following segments: UGG Brand, HOKA Brand, Teva Brand, Sanuk Brand, Other Brands, and Direct-to-Consumer. The UGG Brand segment offers a line of premium footwear, apparel, and accessories. The HOKA Brand segment sells footwear and apparel that offers enhanced cushioning and inherent stability with minimal weight, originally designed for ultra-runners. The Teva Brand segment focuses on the sport sandal and modern outdoor lifestyle category, such as sandals, shoes, and boots. The Sanuk Brand segment originated in Southern California surf culture and has emerged into a lifestyle brand with a presence in the relaxed casual shoe and sandal categories. The Other Brands segment includes the Koolaburra by UGG brand. The Direct-to-Consumer segment comprises of retail stores and e-commerce websites. The company was founded by Douglas B. Otto in 1973 and is headquartered in Goleta, CA.